Scott Bryan

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4 Contend for Domecq Spirits

Brand Marketing

NEW YORK–The four agencies that made final presentations last week to Allied Domecq Spirits executives for the $15 million Sauza tequila account are: Goodby, Silverstein & Partners, San Francisco; Modernista!, [...]

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Sauza Near Decision on Tequila Account

Brand Marketing

A small number of undisclosed shops vying for the creative portion of Sauza tequila’s estimated $15 million account are scheduled to make final presentations next week, sources said.The review, launched [...]

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Bozell N.Y. Adds Execs

Brand Marketing

Bozell New York is continuing to bolster its creative department with a new group creative director.Erik Vervroegen, 37, who starts today, is the sixth group creative director at the shop. [...]

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Bozell N.Y. Adds Exec

Brand Marketing

Bozell New York is continuing to bolster its creative department with a new group creative director.Erik Vervroegen, 37, who starts today, is the sixth group creative director at the shop. [...]

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Tourism Account Goes Into Review

Brand Marketing

The Cayman Islands Department of Tourism is in play, and the review is being handled by the Darien, Conn.-based consultancy Madigan Pratt & Associates. Billings are estimated at $8-10 million. [...]

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Siemens to Break Ads

Brand Marketing

Publicis New York will launch in July a $45 million global campaign for engineering and electronics company Siemens Corp., its first for the client.The campaign’s goal is to raise brand [...]

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ING Splits With Jordan McGrath

Brand Marketing

Jordan McGrath Case & Partners and ING Group are parting ways, sources said.JMCP, a Havas shop, won the estimated $50 million U.S. business last November 2000 after a review that [...]

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ING Group In Review

Brand Marketing

ING Group hired Blue Print Communications in Atlanta to handle a review involving creative and media duties. Richard O’Gorman and Dwight Shelton are the two consultants who will distribute questionnaires. [...]

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ING Breaks U.S. Ads

Brand Marketing

Jordan McGrath Case & Partners launches a new brand-awareness campaign for ING Group today.The effort, budgeted at $20-30 million, marks the first work in the United States for the cli [...]

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Margeotes Taps New Partner

Brand Marketing

Leeann Leahy, director of account planning at Margeotes|Fertitta + Partners, was named partner.Leahy, 30, who will maintain her current position, will participate in the overall management of the New York [...]