Richard Zitrin

InterAir Media Adds Airport Signage 

InterAir Media got off the ground three years ago by trying to wrap ads on airplanes. While the startup landed some work, it realized plane wraps were not the future. […]

Spotlight: A Sporting Chance

Standing in line for a hot dog at a baseball game or a beer at a concert may never be the same since Art Williams and two partners went into […]

Mall Advertising Goes Digital


Shine a Light

The greening of the out-of-home ad world has been gradually evolving, mirroring the increasingly eco-friendlier ways of society and corporate America. But it

Reactrix, CC Airports Cut New Pact

Interactive out-of-home media company Reactrix Systems has further expanded its reach into the new frontier of floor-based kinetic digital marketing by striking a deal with Clear Channel Airports. The multi-year […]