Melissa Rudy


Chobani Extends Olympic Sponsorship Through 2020

Chobani has extended its Olympic sponsorship through 2020.

Drag Queens Ditch Facebook for Ello

Social network Ello is seeing an increase in signups after a Facebook backlash sent drag queens there, looking for a place that lets them use alternate identities.

New Apps Let Homeowners Complete Projects Faster and Easier

A newly remodeled home could be just a few swipes away. A wave of new mobile apps has made it easier than ever for homeowners to make improvements and updates.

Larry Ellison Steps Down as Oracle’s CEO

Larry Ellison has stepped down from his position as Oracle’s chief executive after a 37-year career.

TV Stars Get a 228% Boost in Follow Rate When They Live-Tweet

If TV marketers are having a hard time getting their stars to live-tweet, maybe this stat will help: Cast members’ accounts get a 228 percent increase in follow after live-tweeting their shows, per research released today by Twitter. In fact, the San Francisco-based social giant says comedies experience the biggest lift in followers.

Majority of Americans Are Single Now, a Major Shift From the ’70s

According to a report by economist Edward Yardeni, a majority of Americans are now single, says Bloomberg Businessweek.

Clear Channel Rebrands Itself as iHeartMedia

Clear Channel has a new name for the digital age: iHeartMedia, reports The New York Times.

Mobile Video Has Jumped 400% in the Last Two Years

Ooyala's  Q2 Video Index Report, which was released today, found that 25 percent of online video activity happens on mobile devices—a spike of 400 percent compared to two years ago.

Cereal Sales Keep Declining, So Some Brands Try Nostalgia

Cereal sales continue to decline as health-conscious consumers start their days with healthier fare, according to a New York Times report, which cited a Euromonitor International stat that shows the category has dropped by nearly $4 billion since 2000.

74% of Packers-Seahawks Google Searches Came Via Smartphone

During last Thursday’s Packers-Seahawks matchup, smartphones were used in 74 percent of Google searches about the game, per the Mountain View, Calif.-based digital giant. And 33 percent of football-related searches recently have come via mobile devices, too.