Mark Goldstein

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Art & Commerce: This Year Will Suck, If You Let It

Brand Marketing

When the phone didn’t ring the week before Christmas, I couldn’t have been more excited. And more stupid. See, every year since 1991 (the last recession, not counting the months [...]

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Art & Commerce: This Year Will Suck, If You Let It

Brand Marketing

When the phone didn’t ring the week before Christmas, I couldn’t have been more excited. And more stupid.See, every year since 1991 (the last recession, not counting the months after [...]

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A Dream of a Review

Brand Marketing

Virgin Atlantic’s quick pick is a model for wishy-washy clientsIn the brutal world of new- business pitching, the decision by Virgin Atlantic to short- circuit its review last month and [...]