Mallorre Dill

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Creative Feature: Recurring ‘Dreams’ – Y&R’s latest Sony film series tries to move creatives into the digital era

Brand Marketing

Bryan Buckley is at work on a short film, Krug, about a terrible day suffered by “one of those kids in life who seems to be destined for misery no [...]

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Recurring ‘Dreams’

Brand Marketing

TEST – Sixpack Becomes ECD at XYZ Agency Sixpack Becomes ECD at XYZ Agency Sixpack Becomes ECD at XYZ Agency Sixpack Becomes ECD at XYZ Agency Sixpack Becomes ECD at [...]

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Creative Feature: Sleeper Hit

Brand Marketing

The Loch Ness Monster rises from the deep. A horse turns into a unicorn. Elvis cruises a lonely stretch of highway in a convertible. They’re images of fantasy, but for [...]

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Join the Club. Please

Brand Marketing

The San Francisco Advertising Club, nearly a century old, was feeling its age. No longer was it attracting 1,000 people to its lunch eons. Lectures drew yawns, and enthusiasm for [...]

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Screen Test

Brand Marketing

Less than a week before filming began for “Beat the Devil,” one of three shorts in BMW Films’ sophomore run, James Brown arrived at RSA USA in a black stretch [...]

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Musical Mergers

Brand Marketing

Sales of Sting’s 1999 album Brand New Day were lagging. In early 2000, Ogilvy & Mather in New York used footage from his video for “Desert Rose” in a Jaguar [...]

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“Tag” Among Winners at the London International Advertising Awards

Brand Marketing

NEW YORK — The television/cinema grand prize at the London International Advertising Awards ceremony on Monday went to Wieden + Kennedy, Portland, Ore. and Gorgeous Enterprises, London, for the Nike [...]

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WPP Buys Shanghai Stake

Brand Marketing

NEW YORK — WPP Group has agreed to take a 25 percent in Shanghai Advertising Limited. The agency, based in Shanghai, has a longstanding relationship with WPP’s Ogilvy & Mather. [...]

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Scarpelli, Droga To Lead Clio Juries

Brand Marketing

NEW YORK — Bob Scarpelli, U.S. chief creative officer of DDB and chairman of DDB?s Chicago office, will chair the Clio Awards’ executive jury for TV and radio in 2003. [...]

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Cannes Chairman Ends Threat of Ban on German Judges

Brand Marketing

NEW YORK — The International Advertising Festival in Cannes has said it won’t ban German judges, a move that had been threatened after a dispute last month with several German [...]