M.h. Moor
Utah Transit Authority: TEENAGE TRANSPORT
Brand Marketing
AGENCY: Fotheringham & Associates/Salt Lake CityCREATIVE DIRECTOR: Rod MillerART DIRECTOR: Jay GriffithCOPYWRITER: Rod MillerDIRECTOR: T.C. Christensen/Visual Transit Authority, Salt Lake CityCLIENT: UTA Summer Youth PassFotheringham & Associates/Salt Lake City takes [...]
NYCE: IT’S IN THE CARDS
Brand Marketing
AGENCY: TBWA/New YorkCREATIVE DIRECTORS: Steve Feldman, Jeff LinderCOPYWRITER: Karen SultzPRODUCER: Susan JurickDIRECTOR: Larry Bridges/Johnson-Burnett Productions, HollywoodCLIENT: NYCE, The New York Switch CorporationThe next step in the evolution of the ATM [...]
Rainier Beer: TEXAS ACCENTS
Brand Marketing
For the introduction of Rainier beer into the Texas marketplace, Deutsch/Dworin, N.Y. decided to give the Washington-made brew a little local flavor. In a simple but effective 30-second spot, the [...]
BEST SPOTS: Milk-Bone: A DOG’S LIFE
Brand Marketing
FCB/Leber Katz Partners has come up with a novel way to get across the point that Milk-Bone dog biscuits aren’t just a way to reward your pup for rolling over [...]
BEST SPOTS: Diet Mountain Dew: JUST DEW IT
Brand Marketing
For the launch of Diet Mountain Dew, BBDO/New York goes to, and in some cases over, the edge. In the debut spot for the PepsiCo product, the daredevil antics of [...]