Leo Jakobson
Bankrupt Eddie Bauer Plans to Honor Gift Cards
Brand Marketing
Outdoor apparel retailer Eddie Bauer yesterday announced plans to reorganize under Chapter 11 of the Bankruptcy code. The filing asks the court for permission to sell the company to private [...]
Retailers Hold Lion’s Share of U.S. Loyalty Program Memberships
Brand Marketing
The U.S. retail sector, headed by specialty retailers, grocers, mass merchants and department stores, now accounts for the largest collective market for U.S. loyalty reward program memberships, outpacing travel/hospitality and [...]