Kimberly Nordyke
Celebs Quit Twitter for Charity
Convergent TV
Justin Timberlake, Lady Gaga and a slew of other celebrities have pledged to sign off social media platforms as part of an effort to raise $1 million for charity. The [...]
NATPE Gets the Web Treatment
Convergent TV
Two packed sessions at NATPE on Thursday morning offered tips on developing a Web series and strategies on making it a hit. The sessions took place on the final day [...]
TiVo Chief Urges Changes in TV Advertising
Brand Marketing
TiVo CEO Tom Rogers presented the TV industry with a dire view of the next few years unless something is done to counteract the current advertising crisis, which he predicts [...]
‘Runway’ Suit Stays in N.Y.
Convergent TV
The “Project Runway” dispute will remain in state court. A district court judge ruled Tuesday that the case surrounding the future of the hit reality show will be tried New [...]
‘Runway’ Suit Stays in N.Y.
Convergent TV
NEW YORK The Project Runway dispute will remain in state court. A district court judge ruled Tuesday that the case surrounding the future of the hit reality show will be [...]
‘Trainer’ Lets WB Site Flex Schedule
Performance Marketing
TheWB.com is getting fit with “Eric the Trainer.” The site said Monday that it will debut a made-for-the-Web celebrity fitness and lifestyle series, “Eric the Trainer: New Year, New You,” [...]
Kids in Charge at Nick’s UPick Site
Convergent TV
Nickelodeon is launching a pop culture Web site where kids can post and vote on such topics as TV, moves, music and sports. UPickDaily.com is intended to allow kids to [...]
Current TV Adds Rotten Tomatoes
Performance Marketing
Current Media has inked a deal with Rotten Tomatoes to create a series based on the movie-review Web site. “The Rotten Tomatoes Show on Current,” a half-hour series that will [...]
NATPE Faces Obstacles
Convergent TV
NATPE president and CEO Rick Feldman on Tuesday admitted that the recession is going to have an impact on the organization’s upcoming conference but said organizers have been working to [...]
AMC Ups Charlie Collier to President
Convergent TV
Charlie Collier, who oversaw AMC’s push into original scripted series with the critically lauded Mad Men and Breaking Bad, has been upped to president of the cable network. The promotion [...]