Kathryn Schroeder

N.M. Tourism Names 4 Finalists

Four agencies will find out this week which one of them is the winner of the four-year, $12 million New Mexico Department of Tourism account. The finalists are Albuquerque agencies […]

Seeing Who Native Americans Are

She’s a Gulf War veteran, a Hopi, seen posing on New Mexico’s desert soil in her U.S. Army uniform. He’s a member of Canada’s Ojibwa tribe and a left wing […]

Albuquerque Tourism Is in Play

The Albuquerque Convention & Visitors Bureau sent requests for proposals to 28 New Mexico advertising agencies last month. Incumbent Rick Johnson & Co. was included in the invitation to bid […]

McKee Wallwork To Recruit Business For New Mexico

DALLAS– McKee Wallwork Henderson has won the $500,000 New Mexico Economic Development account, bumping four other in-state competitors and incumbent Rick Johnson & Co., which acquired the business in a […]

Johnson, Allies Win

Rick Johnson & Co. has partnered with two California agencies to win the estimated $5-10 million advertising account of Dean Foods dairy brands Berkeley Farms and Alta Dena Certified. The […]

N.M. Tourism Ads React to Fires

The New Mexico De-partment of Tourism is launching a direct mail campaign this month in answer to more than 100,000 inquiries received from potential visitors concerned about traveling to the […]

Shopping Mall Frenzy

New Mexico’s largest shopping mall, Albuquerque’s Coronado Center, uses humor in a new, year-long campaign to persuade shoppers to whip out their plastic. Breaking state-wide this month, the first “Plastic […]

creative profile: Native Son

G+G mixes Indian mores with Western business savvy On a recent flight from Chicago to New York, Michael Gray, founder of G+G Advertising in Albuquerque, N.M., found himself seated beside […]