Jonathan Landreth, The Hollywood Reporter
Sorrell: Olympics a Watershed for China
Convergent TV
BEIJING For executives like Martin Sorrell, China’s future is now. “What we saw Friday night confirmed that perception has become reality,” Sorrell, CEO of WPP Group — parent of media [...]
NBC Unveils Comprehensive Digital Olympics Plan
Performance Marketing
NEW YORK Olympics fans will have a bevy of opportunities to get content from NBC Universal next month — 2,200 hours of live online coverage, live events on their mobile [...]
NBC Unveils Comprehensive Digital Olympics Plan
Performance Marketing
Olympics fans will have a bevy of opportunities to get content from NBC Universal next month — 2,200 hours of live online coverage, live events on their mobile phone and [...]
Limelight Sets Olympic Streams<br /><br />
Performance Marketing
For the first time, sports fans around the world will be able to access as many as 20 live Olympics events at once via Web streams serviced by Limelight Networks [...]