Harold Levine
Guest Column: Matchbox Remembered
Brand Marketing
NEW YORK The obituary of the inventor of Matchbox cars, Jack Odell, 87, on July 7, reminded me of the great relationship I had with Matchbox, as one of the [...]
Up With People
Brand Marketing
I recently had an experience that convinced me there is something very wrong with the present status of the advertising business. I was running an ANA seminar titled “Creative Adver [...]