Daniel S. Levin


Kelliher, Riney Are No Longer Partners

SAN FRANCISCO – Carol Lee Kelliher, one of six original employees hired by Hal Riney when he set up an office here for Ogilvy & Mather in 1976, has been […]

BBDO/S.F. Zeroes In For Pac Bell

SAN FRANCISCO – Pacific Bell Information Services has slashed the ad budget for the Message Center in favor of a tightly targeted approach it hopes will win greater penetration among […]

Clorox Cleans Out DDB Needham Chicago — Y&R, FCB Likely to Reap Lost Accounts, Add to Client’s Holdings at S.F. Offices

OAKLAND, CALIF. – The Clorox Co. said last week it is pulling the Kingsford charcoal products and Combat insecticide accounts from DDB Needham Chicago, adding some $13 million in billings […]

Shops Vying for S.F. Visitors Bureau to Present Fee Plans

SAN FRANCISCO – The agencies contending for the San Francisco Convention & Visitors Bureau account have been asked to include an ‘innovative approach to compensation’ in their presentations.‘It’s not going […]

Blue Shield of California May Unbundle Creative, Media Portions of Its Account

SAN FRANCISCO – As the review for its $12-million account gets underway, Blue Shield of California appears to be considering unbundling the creative and media portions of advertising.Blue Shield would […]

In Search of Younger Consumers, Gallo Winery Turns to FCB

SAN FRANCISCO – E&J Gallo Winery, the world’s largest winemaker, has grown nervous about a younger generation of consumers who don’t drink wine and has turned to Foote, Cone & […]

Oakland Takes A Chill Pill — Ads From McCann Call for Calm In Wake of Rodney King Trial

OAKLAND – A community group here, concerned about the potential for violence all across the state and the nation in the wake of a verdict in the Rodney King trial […]

For Goodby, Waiting Was the Hardest Part: Agency Spent a Very Long Week Between Final Presentation and Porsche Win

SAN FRANCISCO – Some at Goodby, Berlin & Silverstein here might call it the longest week of the agency’s life. It was the time between their final presentation and the […]

Dell Computer Strikes Back At Compaq via Goldberg Moser

SAN FRANCISCO – Goldberg Moser O’Neill here had its agility tested last week when the personal computer price wars forced it to revamp a slew of ads for Dell Computer […]

Dell, Goldberg Tally Response To PC Ads

SAN FRANCISCO – Dell Computer Corp. and its agency Goldberg Moser O’Neill here have transformed the PC maker’s bank of toll-free phone numbers into a tool to evaluate advertising effectiveness.The […]