Daniel S. Levin

Riney lays off more than 5% of national staff

The firing last week of some 20 staffers from Hal Riney & Partners here and in New York and Chicago is more a reflection of the control of the agency’s […]


‘I try not to make it a commercial. I just try to tell what happened,’ says Michael Farnam, Foote, Cone & Belding/S.F.’s senior vp/group creative director of the radio spots […]


Using real people in commercials is one thing; using them in an outdoor campaign with no copy except the tagline is quite another. The real people in San Francisco-based Ketchum […]


Clients and co-workers credit Jon Steel, director of planning at Goodby, Berlin & Silverstein/S.F. with a special talent for being able to define the audience for a product and understand […]


When Goodby, Berlin & Silverstein co-principal and co-creative director Jeffrey Goodby set to work on the Sega of America campaign, he needed a voice that captured unmistakeably the attitude of […]

Goldberg Moser O’Neill Sues Aqua Vie for Breach of Contract

SAN FRANCISCO – The $6-million Aqua Vie Beverage account has evaporated into a $190,000 liability for Goldberg Moser O’Neill here. The ad agency has filed suit against the new age […]

Coors Taps FCB/S.F. For Beer Brand

SAN FRANCISCO – Foote, Cone & Belding here, riding the success of its launch campaign for Adolph Coors Co.’s Zima ClearMalt, has been tapped by the Golden, Colo.-based brewer to […]

Six Staffers Get Pink Slips At Coleman & Christison

SAN FRANCISCO – Coleman & Christison, the St. Paul, Minn.-based advertising agency, said it had laid off six of it 20 staff members at its office here.The office, opened 12 […]

Headlands Polishes Pawn Shop’s Image

MILL VALLEY, CALIF. – Headlands Communications here is set to launch a new advertising campaign for Express Auto Pawn, hoping to change the pawnshop’s image as a place for those […]

Tired of Tacos, FCB’s Sellman Heads South to Handle Mattel

SAN FRANCISCO – Neal Sellman, the executive creative director who heads the $111-million Taco Bell account at Foote, Cone & Belding’s Pacific Group here, is expected to move to FCB’s […]