Daniel S. Levin

Saatchi S.F. Reorganizes Departments Into Account Teams

SAN FRANCISCO – Saatchi & Saatchi this week will begin a reorganization here, setting up multi-disciplinary account teams to replace its departments, according to Michael Jeary, president of the agency.The […]

EvansGroup Buys DDB Needham S.F.

SAN FRANCISCO – After insisting repeatedly that it was committed to staying in San Francisco, DDB Needham Worldwide last week said it will sell its troubled office here to Salt […]

Orville Takes Low Profile In Popcorn Ads

SAN FRANCISCO – Orville Redenbacher, the homespun spokesperson for ads promoting the popcorn bearing his name since 1975, has only a bit part in the new campaign that breaks from […]

McCann Gets New Chief: Former Bozell Exec Takes Helm in S.F.

After 20 years under the direction of the same chief, McCann-Erickson/San Francisco has named a new executive vice president/general manager to take the helm of its San Francisco office.Ronald J. […]

Bozell’s Benza Goes West; Takes GM Post at McCann/S.F.

MINNEAPOLIS – After five years at the helm of Bozell Minneapolis, Ron Benza, 40, is going west to head McCann-Erickson’s San Francisco office as executive vp/general manager.Benza, who starts his […]

Nichol Joins H/L

SAN FRANCISCO – Hoffman/Lewis last week named former Goldberg Moser O’Neill senior vp Josh Nichol to a new post, executive vp/general manager. The move is the latest in a string […]

GBS Isuzu Team Takes Own Road

John Butler and Mike Shine, the senior creative team from Goodby, Berlin & Silverstein best known for their award-winning work on the Isuzu Rodeo campaign, last week launched what they […]


‘I try not to make it a commercial. I just try to tell what happened,’ says Michael Farnam, Foote, Cone & Belding/S.F.’s senior vp/group creative director of the radio spots […]


Using real people in commercials is one thing; using them in an outdoor campaign with no copy except the tagline is quite another. The real people in San Francisco-based Ketchum […]


Clients and co-workers credit Jon Steel, director of planning at Goodby, Berlin & Silverstein/S.F. with a special talent for being able to define the audience for a product and understand […]