Chad Catacchio

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Subway Joins Facebook, Starts Giving Away Sandwiches

Performance Marketing

Surprisingly, Subway did not have an official fan Page on Facebook until Christmas Eve. Since announcing the Page on Twitter yesterday, they have been running a Facebook ad campaign that has [...]

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Motorola Running Contest to Win CLIQs on its Facebook Page

Performance Marketing

“Have you ever lost your cell phone?” is the question Motorola is asking its fans in a contest to win one of 5 of their CLIQ smartphones. To enter the [...]

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The Economist Will Spend to Get to 500,000 Facebook Fans

Performance Marketing

The Financial Times reported this week that its sister publication, The Economist, is going to make a major social media push in the first part of 2010. This will include [...]

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Facebook Pages Bring Out the Tinsel for the Holidays

Performance Marketing

With the holiday season in full swing, we wanted to bring you some highlights of what Page owners from various verticals are doing with their Pages this season. We say [...]

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Facebook & Zuckerberg, (RED) and ABC Family’s 25 Days of Christmas Among Top Page Gainers

Performance Marketing

This week’s biggest Page movers and shakers were Facebook, ABC Family’s 25 Days of Christmas and (RED). As Page Data showed last week, Verizon also continued its steady climb towards [...]

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Verizon Went All Out To Get Facebook Fans on Cyber Monday

Performance Marketing

Verizon has been going all out over the last few weeks to attract fans to its Facebook Page, as part of the company’s end of the year media and marketing [...]

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8 Best Practices for Local Coffee Shops Looking to Grow Their Facebook Pages

Performance Marketing

With the amount of time people spend in coffee shops — especially people on computers — it’s not too surprising that many local establishments have Facebook Pages. Last week, we [...]

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Black Friday Deals Help Send Facebook Users to Fan Pages in our Top 20 Gainers This Week

Performance Marketing

Black Friday promotions and the increasingly heated competition between wireless providers helped drive Facebook users to become Facebook fans of brands such as Kohl’s, Verizon, AT&T Share and Gillette this [...]

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What the Largest Coffee Retailers Are Doing On Their Facebook Pages

Performance Marketing

With about 27,000 coffee shops in America, and 11,000 or so accounted for by chains, it is no surprise that there are dozens – even hundreds – of Facebook Pages [...]

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Palin vs. Newsweek – How The Battle of Words is Shifting to Facebook Pages

Performance Marketing

Over the last week, we’ve watched as Sarah Palin and Newsweek have fought a battle of words over the magazine’s controversial cover image choice of Palin – with the battlefield [...]