Women’s Shaving Brand Billie Debuts New ’90s-Inspired Razor

DreamPop leans into nostalgia

The direct-to-consumer brand's new razor is inspired by the '90s. Billie

Billie, the women’s shaving brand known for putting body hair front and center in its campaign, is debuting a new razor—the company’s first new product since it arrived about a year ago.

@itstheannmarie annmarie.alcantara@adweek.com Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.