Ecommerce Why Walmart+ Is Kind of a Letdown Analysts are underwhelmed by the program’s pitch Walmart's new membership-based loyalty program seeks to save customers time and money—but will they pay for the privilege? Walmart By Lisa Lacy September 1, 2020 Lisa Lacy @lisalacy lisa.lacy@adweek.com Lisa Lacy is a senior writer at Adweek, where she focuses on retail and the growing reach of Amazon. Recommended articles
