Adapting to Crisis

Why Dunkin' Is Making a National Plea for New Workers for the First Time Ever

Among the perks offered recruits: a college education

dunkin donuts worker
Dunkin' hopes to hire 25,000 new workers in time for summer.Dunkin'
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By Robert Klara

June 8, 2020

Jobs in quick-service franchises have historically been among the restaurant industry’s toughest to fill. But with over 30 million Americans out of work, an outfit like Dunkin’ might just be in for a wave of applications.

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Robert Klara

Robert Klara is the senior editor of brands at Adweek, specializing in the evolution and impact of brands.

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