Ad Tech Walmart DSP Is Coming This Fall Retailer partners with The Trade Desk to provide an alternative to walled gardens The new DSP will be available before Halloween.Walmart, The Trade Desk By Lisa LacyAugust 25, 2021 There’s a new demand-side platform (DSP) in town. This time, it’s from Walmart. WORK SMARTER - LEARN, GROW AND BE INSPIRED. Subscribe today! To Read the Full Story Become an Adweek+ Subscriber View Subscription Options Already a member? Sign in