Ulta Expands Retail Footprint With Shop-in-Shops at Target
The partnership is strategic for both companies
As part of a new partnership, beauty retailer is opening store formats with Target locations.
Target, Ulta
As U.S. retailers seek to get more bang for their buck in terms of limiting the number of physical locations as well as amount of square footage per store, beauty retailer Ulta is pursuing expansion through the “shops-within-shops” concept in an alliance with Target.
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