This DTC Haircare Brand Is Compensating Out-of-Work Stylists for Their Content

Prose’s goal is to support workers impacted by Covid-19

Collage of different hair styles and textures — Prose launched a dedicated webpage for the submission-based program. Prose

June 3, 2020

With many hair salons and barbershops across the U.S. still closed due to the Covid-19 pandemic, Prose, a direct-to-consumer haircare brand, is supporting out-of-work stylists with a new compensation program.

Ian Zelaya

ian.zelaya@adweek.com Ian Zelaya is an Adweek reporter covering how brands engage with consumers in the modern world, ranging from experiential marketing and social media to email marketing and customer experience.