Amazon

Third-Party Sellers Aren't Surprised Amazon Is Reportedly Looking at Their Data

The definition of 'aggregate data' is a point of contention

an amazon sign
A recent report confirmed what many Amazon sellers already suspected.Getty Images
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By Lisa Lacy

April 28, 2020

An investigation by The Wall Street Journal last week found Amazon has accessed third-party seller data to inform its private label business, a practice the platform has repeatedly denied engaging in, including to Adweek.

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Headshot of Lisa Lacy

Lisa Lacy

Lisa Lacy is Adweek's commerce editor.

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