Spotify Created an AI-Powered Avatar of The Weeknd for a Personalized Listening Experience

The microsite uses deep learning and user data to personalize the artist's dialogue

AI-generated photo of The Weeknd
Spotify said it created the avatar from existing footage of the artist. Spotify

A new AI-powered listening experience from Spotify offers listeners some personalized one-on-one time with The Weeknd.

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@patrickkulp Patrick Kulp is an emerging tech reporter at Adweek.