Spotify Created an AI-Powered Avatar of The Weeknd for a Personalized Listening Experience

The microsite uses deep learning and user data to personalize the artist's dialogue

AI-generated photo of The Weeknd
Spotify said it created the avatar from existing footage of the artist. Spotify

A new AI-powered listening experience from Spotify offers listeners some personalized one-on-one time with The Weeknd.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

@patrickkulp patrick.kulp@adweek.com Patrick Kulp is an emerging tech reporter at Adweek.
{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"commerce"}