Sephora Joins 15 Percent Pledge, Commits to Stocking More Black-Owned Brands

The beauty retailer is partnering with 15 Percent Pledge to diversify its shelves

The number of Black-owned businesses dropped a devastating 41% during the Covid-19 pandemic. Sephora

Beauty retailer Sephora will commit at least 15% of shelf space in its stores to Black-owned brands.

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@MaryEmilyOHara maryemily.ohara@adweek.com Mary Emily O'Hara is a diversity and inclusion reporter. They specialize in covering LGBTQ+ issues and other underrepresented communities.
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