Santa Decides ‘You’ve Been Good Enough’ for 2020 in Virgin Hotels’ Forgiving Ads

He's willing to forgive and even admire a few sins, given the circumstances

So maybe you weren't at your best this year. Santa's willing to let it slide in 2020. Virgin Hotels

Sketchy behavior, bordering on the completely inappropriate, might’ve earned you a lump of coal in your holiday stocking in years past. Cases in point: lying to your roommate to get some alone time or, on the more extreme end, faking a wedding just to rack up the gifts. 

@TLStanleyLA T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, meat alternatives, pop culture, challenger brands and creativity.