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Sally Hansen is rolling out a new way for shoppers to pick the perfect color of nail polish.
The cosmetics brand teamed with augmented reality (AR) startup Perfect Corp to release a new tool that superimposes a chosen nail color on a moving image of a consumer’s hand. The tool can be used for both online and in-person shopping, and is designed to eliminate the guesswork of figuring out how a nail color will look out of the bottle.
Perfect
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