Ruggable Wants You to 'Take the Floor' and Find Comfort in Stressful Times

The washable rug brand is pushing comfort and color in its first national campaign

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After spending so much time at home during the Covid-19 pandemic, the return to public spaces can feel stressful and uncomfortable. Washable rug brand Ruggable is playing on that conflict by working with marketing agency Red Antler on its first-ever national brand campaign “Take the Floor,” which launched March 1.

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