Pinterest TV Marks the Platform’s Entry Into Live Shopping

A virtual studio enables producers from the company to work directly with each creator

Introducing the Adweek Podcast Network. Access infinite inspiration in your pocket on everything from career advice and creativity to metaverse marketing and more. Browse all podcasts.


Pinterest is getting into the live shopping game with Pinterest TV, a series of in-application live, original, shoppable episodes featuring creators.

Pinterest TV will kick off Nov. 8, with episodes on iOS in the U.S. Monday through Friday, at 3 p.m. PT/6 p.m. ET. Each episode will focus on an area such as beauty, fashion, food and home.

Creators can tag products being showcased via Product

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in