Adweek Podcasts

On the Adweek Podcast: The Retail Experience in 2020

Yeah, That's Probably an Ad talks experiential marketing, online dating and diversity efforts

yellow background with a person looking through binoculars on the right and Yeah, That's Probably an Ad on the left — Looking ahead on what's to come. Adweek, Getty Images

February 10, 2020

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The retail industry is rapidly changing. Experiential reporter Ian Zelaya writes: “More retailers are using experiential techniques to evolve and compete with online shopping.”