Ocean Spray’s first product launch of 2021 is a caffeinated sparkling water with a splash of fruit juice.
Top line
Following a viral TikTok moment featuring a skateboarder drinking Ocean Spray Cran-Raspberry juice straight from the bottle, the 91-year-old agricultural cooperative is debuting Ocean Spray Wave, a low-calorie carbonated beverage that contains 50 milligrams of caffeine from black tea.
The product comes in four flavors, such as cranberry and pineapple and mandarin and blackberry, and is available exclusively through Walmart.
Between the lines
Multiple companies, including Coca-Cola
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