Cannafans in Oregon will drive miles out of their way to find the best deals on flower, tinctures and vapes, but New Yorkers aren’t so price sensitive. Those weed consumers care more about online ordering, though, which ranks at the top of their list for dispensary consideration. Buyers in Florida, meantime, will skip a retailer if it doesn’t have easily accessible parking.
These factoids, shared during a recent session at the annual MJBizCon gathering in Las Vegas, were meant to make a point about how cannabis retailers should be studying their customers’ behavior and tailoring their approach accordingly.
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