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Serena Williams stepped away from professional tennis in 2022 after a record-setting career. Now, she is taking on a popular pastime among retirees: golf.
But, much like she changed the game of tennis forever, Williams isn’t going to play just any round of golf.
That is the premise behind Michelob Ultra’s latest Super Bowl ad—released in full today—which takes place at Bushwood Country Club, the fictional course from the 1980 sports comedy Caddyshack.
The 60-second spot, “New Members Day,” features Williams as the future face of golf, alongside Emmy-winning actor Brian Cox as a relic of its stodgy past.