McCormick Needs a Jingle, So It's Turning to Social Media

The spice brand tapped Keke Palmer to follow up on its hit Director of Taco Relations campaign

McCormick has found its Director of Taco Relations. For its next spicy stunt, the spice maker is looking for a taco theme song.

With the help of equally spicy actor, singer, television personality and host Keke Palmer, McCormick kicked off “America’s Got Tacos,” a nationwide search for a theme song for the brand’s new taco seasoning. 

McCormick made headlines last year when it sought out a Director of Taco Relations, a remote, four-month gig that came with a salary of $100,000 among other perks.

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