Voice

Tips for Standing Out in Another Unusual Holiday Shopping Season

Next-level tactics to consider for Black Friday and Cyber Monday

Graphic of a black sign that says BLACK FRIDAY SALE. Background is red.
Nearly half of consumers plan to do most of their holiday shopping in-store.Iryna Veklich/Getty Images
By Kristen Gall

October 11, 2021

Summer has come to an end, the back-to-school season has wrapped, and marketers can finally take a moment to rest. Right?

Kristen Gall

Kristen Gall is President of Rakuten Rewards.

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