Lucky Charms Is Helping Families Celebrate St. Patrick's Day 2021 With New Brand Partnerships

Treats, games and even Crocs Jibbitz aim to spread the holiday magic and keep kids entertained

Nearly a year after the onset of the Covid-19 pandemic in the U.S., parades, celebrations and out-of-home activities are still out of reach for families across the country. With that in mind, and to encourage parents and kids to celebrate St. Patrick’s Day from home, Lucky Charms launched a new limited-edition cereal alongside several new partnerships with kid-favorite brands.