Achieving ‘Mainstream Green’ is key to a more sustainable economy. Read the new report on the CMO Sustainability Accelerator hub to learn more and take action.
Ikea, mirroring the shift in American consumers’ diets, will amp up its plant-based food options and cut down on red meat in a phased rollout of new products over the next five years.
The retailer is best known as a furniture seller, but it’s also one of the world’s largest restaurant chains and has committed to making half of its cafe meals plant-based, and 80% non-red meat, by 2025. In addition, 80% of its packaged goods, sold at its Swedish Food Markets, will be plant-based within that timeframe.
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