While the Families First Coronavirus Relief Act signed into law on Wednesday contains provisions that help small businesses, the International Franchise Association said it also exacerbates their cash flow problems during this trying period.
The trade association is asking the government for $300 billion in liquidity for small businesses—of which eateries constitute the largest number—to tide them through the coronavirus crisis.
“Currently, restaurants and other small businesses (franchised or not) are restructuring to stay afloat during this unprecedented time,” said IFA spokesman Stephen Worley in an email to Adweek.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in