How to Capitalize on the Growth of Buy Now, Pay Later

BNPL opportunities on the horizon

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The increase in buy now, pay later (BNPL) services has been exponential since the beginning of the pandemic. Top BNPL apps have seen 46% year-over-year app install growth, and monthly active users climbed by 186%. Buy now, pay later services such as Klarna, Affirm and Afterpay offer financing plans that allow consumers to split a purchase into multiple payments.

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