How Covid-19 and Ecommerce Disrupted the Alcohol Industry in 2020

With huge hits to bars and restaurants, drinkers turned to the internet

a bunch of alcohol bottles on a computer screen
Alcohol ecommerce grew by more than 40% globally this year. Getty Images

One might assume that the drinking public didn’t have much to cheers to this year, but those who do imbibe found ample opportunities in 2020—albeit at home, for the most part.

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@klundster kathryn.lundstrom@adweek.com Kathryn Lundstrom is Adweek's breaking news reporter based in Austin.
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