Feeling Nostalgic? Reimagined Pop Songs Are the Holiday Ad Soundtrack of 2021

We can trace this trend toward oldies to one U.K. advertising giant

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If you listen closely to the holiday ads released so far this year, you’ll notice the soundtrack could very well double as a set list for an adult contemporary radio station.

Of course, plenty of ads still have orchestral scores or lean on traditional holiday tunes, but many brands—including quite a few retailers—are setting their end-of-year ads to what we might call golden oldies.

In 2021, this list includes Gap, Target and TK Maxx, which have selected, respectively, The Beatles’ All



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