B-to-C

Disney Is the Latest ‘Human Brand’ to Join Forces With Chewy

Consumers are shopping for their pets much like they shop for themselves

a dog sitting with a storm trooper dog toy
The website currently listed 340 Disney-themed products.Chewy
By Sebastian Obando

March 23, 2021

Online pet retailer Chewy is no stranger to brand tie-ups and its most recent partnership is with one of the most beloved brands in America: Disney.

Sebastian Obando

Sebastian Obando is a freelance writer for Adweek.

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