Crate & Barrel Teams Up With Zola, Hoping to Win Over Millennial Couples

There's a lot of pressure to have it all in the Instagram era

Rival wedding registries have called a truce in their battle for millennials: Home décor retailer Crate & Barrel and wedding company Zola announced a partnership in which Zola users will be able to register for more than 3,500 Crate & Barrel products starting Oct. 1.

Zola offers what it calls “an all-in-one registry for the modern couple.” That means instead of a traditional department store registry in which brides- and grooms-to-be are limited to whatever the retailer carries, couples who use Zola can register from an “endless collection of gifts, experiences and funds.”

That

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