Thanks to a year of life in quarantine, buying eggs, milk, tomatoes and other household essentials online has become normal for many people who might have never considered it before.
Since March of last year, U.S. adults have spent more than double on online groceries than they did in 2019, according to new figures from data analytics firm Earnest Research, which tracks credit and debit card transactions.
Makers of consumer packaged goods (CPG), also known as fast-moving consumer goods (FMCG), are planning to keep pace with the shift in consumer behavior.
Packaged food and canned beverage brands are expected to increase digital ad spend 7% per year until 2023, according to a new report from Zenith,
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