Could Reishi Be the Leather Alternative Luxury Embraces?

The plan is to market Reishi as an 'exotic material'

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If eliminating fur from your wardrobe is the sartorial equivalent of giving up red meat, then perhaps ridding a closet of leather is comparable with going vegan. One requires only a minor stylistic shift; the other forces a person to swear off near-entire categories of apparel and accessories. Leather is ubiquitous, and difficult to avoid, particularly once a shopper reaches a certain echelon of spending.

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