Consumers Want Brands to Take a Moral Stand on Racial Justice

Report by Edelman reveals silence on racism is no longer an option

In the wake of global protests demanding justice for the killings of Ahmaud Arbery in Georgia, Breonna Taylor in Kentucky and George Floyd in Minnesota at the hands of law enforcement and #BlackLivesMatter activists calling to defund or dismantle the police, most Americans (63%) are concerned about systemic racism and racial injustice in this country.