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In recent weeks, the Campbell Soup Company has introduced several on-trend, health-conscious versions of its most popular snacks, a sign of continuing pressure in the CPG industry to keep up with consumer demand for more nutritious options.
The latest is Campbell-owned Late July, unveiling a grain-free tortilla chip made with tigernut flour. The product comes in two flavors: sea salt, and sea salt and lime. The brand is also debuting a line of organic potato chips offered in sea salt, BBQ, and salt and vinegar varieties.