Adapting to Crisis

Ascena Retail Group Files Bankruptcy, Citing Covid-19 as the Main Culprit

The apparel company oversees brands such as Ann Taylor, Loft and Lane Bryant

an ann taylor storefront
Ann Taylor is one of several retail banners operated by apparel group Ascena, which filed for Chapter 11.Courtesy Getty Images
By Richard Collings

July 23, 2020

Ascena Retail Group, the parent of brands such as Ann Taylor and Loft, filed for Chapter 11 bankruptcy protection this morning in Virginia, the company announced.

Richard Collings

Richard Collings is a retail reporter at Adweek.

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