Amazon Is Nixing Free Grocery Delivery at Whole Foods

The chain will add a $9.95 fee to all orders

Amazon Prime members will no longer get free delivery from Whole Foods starting next month.

Top line

That’s because Amazon is reportedly adding a $9.95 fee on each delivery order from the grocery chain starting Oct. 25. The move comes to offset the service’s operating costs, according to a Whole Foods spokesperson. Customers previously enjoyed free delivery on all grocery orders over $35.

The service fee has already been in effect as part of a pilot test in certain markets around the country, including the Detroit, Boston and Chicago metro areas, as well as in Portland, Maine; Providence, Rhode Island; and Manchester, New Hampshire.

Between the lines

The change comes as the number of grocery orders placed to Whole Foods tripled between 2019 and 2020 amid the coronavirus pandemic.

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