Burger giant McDonald’s has promoted Alistair Macrow to global CMO, according to an announcement from the company today.
Macrow fills a role that has been empty for nearly a year after the departure of Silvia Lagnado last July. Since then, Colin Mitchell, svp of global marketing, has led the marketing team at McDonald’s. Mitchell is stepping down after four years in the role to pursue new opportunities. Both will work together to ensure a smooth transition, the fast-food provider said.
Mitchell
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