5 Tips for Protecting Brands From Preying Covid-19 Counterfeiters

Fake products can range from a false ad on Facebook to mislabeled products in marketplaces

Give our readers an inside look at your brand's marketing approach by joining the Adweek Columnist Network. If you're a VP or above, submit your pitch.

As with any supply and demand scenario where official channels are unable to provide all needed goods, the void is capitalized on by sellers—including fraudulent sellers.